Amazon Marketing Specialist Onsite morning schedule
We are seeking a highly motivated and data-driven Amazon Marketing Specialist to join our growing team. In this role, you will be responsible for managing and optimizing Amazon advertising campaigns to drive product visibility, increase sales, and achieve revenue goals. The ideal candidate possesses strong analytical skills, great attention to detail and a solid understanding of Amazon PPC advertising strategies.
Key Responsibilities
Plan, develop, and execute Amazon PPC campaigns across various ad formats (Sponsored Products, Sponsored Brands, Sponsored Display)
Plan, develop, and execute Amazon Posts on a consistent basis
Conduct thorough keyword research and analysis to identify relevant and high-converting
Keywords
Optimize campaigns in alignment with the overarching brand and product strategies
Monitor and analyze campaign performance metrics
Create and present performance reports with actionable insights and recommendations
Stay up-to-date on the latest Amazon advertising policies, trends, and best practices
Collaborate with internal teams (marketing, product development) to align advertising strategies with overall business objectives
Conduct market and competitor analysis to identify new opportunities and threats
Qualifications
Proven experience managing Amazon PPC campaigns with a track record of success
Strong understanding of Amazon's advertising platform
Working knowledge of PPC advertising principles and best practices
Proficiency in keyword research and analysis tools (e.g., Helium 10, DataRova, SmartScout, etc)
Proficiency in Google Sheets
Excellent analytical and data interpretation skills
Experience with campaign reporting and data visualization
Strong attention to detail and organizational skills
Ability to work independently and as part of a team
Fluent in English with excellent communication and presentation skills
Bonus Points
Experience with Google Looker Studio
Amazon Advertising certification
Experience with A/B testing, A+ Content and conversion rate optimization